Bread Financial Holdings Inc
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Information Technology : IT Services | Small Cap Value
Company profile

Bread Financial Holdings, Inc., formerly Alliance Data Systems Corporation, is a tech-forward financial services company. It provides simple, personalized payment, lending and saving solutions, including proprietary direct-to-consumer credit cards and deposits. It also offers a digitally enabled, white-label product suite that includes private label and co-brand credit cards, installment loans and buy now, pay later (BNPL). It also offers direct-to-consumer solutions that give customers more access, choice, and freedom through its branded payment, lending, and saving products. It provides a Comenity Mastercard credit card that helps customers to get cashback rewards, paid as a statement credit, with every Comenity Mastercard credit card purchase. Its Bread SplitPay is a buy now, pay later (BNPL) option allowing the customers to split up their purchase into four equal, interest-free payments over six weeks using their credit or debit card. offers its services to merchants and shoppers.

The symbol you entered, ADS, changed to BFH.

Closing Price
$44.14
Day's Change
-0.55 (-1.23%)
Bid
--
Ask
--
B/A Size
--
Day's High
44.43
Day's Low
42.73
Volume
(Below Average)
Volume:
667,587

10-day average volume:
767,150
667,587

Company Profile

Bread Financial Holdings, Inc., formerly Alliance Data Systems Corporation, is a tech-forward financial services company. It provides simple, personalized payment, lending and saving solutions, including proprietary direct-to-consumer credit cards and deposits. It also offers a digitally enabled, white-label product suite that includes private label and co-brand credit cards, installment loans and buy now, pay later (BNPL). It also offers direct-to-consumer solutions that give customers more access, choice, and freedom through its branded payment, lending, and saving products. It provides a Comenity Mastercard credit card that helps customers to get cashback rewards, paid as a statement credit, with every Comenity Mastercard credit card purchase. Its Bread SplitPay is a buy now, pay later (BNPL) option allowing the customers to split up their purchase into four equal, interest-free payments over six weeks using their credit or debit card. offers its services to merchants and shoppers.

Valuation Ratios

Price/Earnings (TTM)
4.57x
Price/Sales (TTM)
0.57x
Price/Book (MRQ)
0.96x
Price/Cash Flow (TTM)
4.04x
TTM = Trailing Twelve Months
MRQ = Most Recent Quarter

Price Performance

Historic Growth and Share Detail

Historic Growth

Annual growth, past 5 years
EPS
Revenue
Dividend

Short Interest

July 2022
Current Month
3.3M
Previous Month
3.6M
Percent of Float
6.60%
Days to Cover
4.0473 Days

Share Information

BFH is in a share class of common stock
Float
49.6M
Shares Outstanding
49.8M
Institutions Holding Shares
392
91.55%

Financial Statements

Balance sheet

Values displayed are in millions.

Income statement

Values displayed are in millions.

Cash flow

Values displayed are in millions.

Company Officers

  • Roger H. Ballou
  • Andretta J. RalphPres.
  • Perry S. BebermanCFO
  • Joseph L. MotesExec.VP
  • Valerie E. GreerExec.VP

Address

Insider Trading

During the most recent quarter, 17K shares were bought in insider trading.

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Market data and information provided by Morningstar.

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