How does the iPhone 15 compare to the latest Pixel and Galaxy devices?
By Nicole Lyn Pesce and Weston Blasi
How the new Apple iPhone 15, the Google Pixel 7 and the Samsung Galaxy S23 compare on price, size, storage and other features
The iPhone 15 is officially open for preordering -- but how does it stack up to its Pixel and Galaxy rivals?
Apple (AAPL) revealed its long-awaited iPhone 15 series during product event on Tuesday, along with the latest Apple Watch. The newest line of smartphones from the tech giant will hit shelves on Sept. 22, and is available for order on Friday.
Apple decided to make the starting price for its newest base-level iPhone the same as last year at $799. The iPhone 15 Pro will start at $999 for 128 GB of storage, the same as last year's model, and the cheapest iPhone 15 Pro Max will cost $1,199, a $100 increase over last year's starting price, although it comes with double the storage.
The iPhone 15 boasts a new A16 Bionic chip with a 5-core GPU, up to 26 hours of video playback and a new USB--C charger port, among other features. The iPhone 15 Pro has a new A17 Pro chip with a 6-core GPU, a 48-megapixel Main pro camera system, up to 29 hours of video playback and a new USB--C charger port as well.
Here's a look at how the iPhone 15 base model compares with those from Google (GOOGL) GOOGL and Samsung :
And here's how the iPhone 15 Pro models compare with the premium versions of Google and Samsung's phones, the Pixel 7 Pro and the Galaxy S23 Ultra:
Some analysts think that the iPhone 15 series could push Apple toward finishing the year as the global leader in smartphone shipments for the first time ever. "The iPhone 15 launch is a window for carriers to steal high-value customers," Jeff Fieldhack, Counterpoint's North America research director, said in a release. He noted that with many iPhone 12 owners probably due to upgrade their devices, "promos are going to be aggressive, leaving Apple in a good spot."
There's competition, of course, as Google is already teasing its new Pixel 8 and Pixel 8 Pro -- which will be revealed at Google's own fall product lineup event on Oct. 4. And Samsung's Galaxy S24 is expected to hit early next year.
Don't miss: What's a better deal -- buying an iPhone 15 or investing $800 in Apple stock?
As part of the opening preorder period for the new iPhones, wireless carriers are offering big discounts to entice customers to upgrade their devices.
AT&T (T), T-Mobile (TMUS) and Verizon (VZ) are all offering up to $1,000 off the iPhone 15 Pro or iPhone 15 Pro Max with eligible trade-ins. Further details on those offers can be found here. Consumers can preorder the new lineup of iPhones on Apple's website or through their wireless carrier.
Shares of Apple Inc. are up 34.78% in 2023 to date.
Read on: Apple's iPhone 15 vs. iPhone 13: Is the upgrade worth it?
-Nicole Lyn Pesce
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September 15, 2023 11:01 ET (15:01 GMT)
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